I'm a maker
More about me
Before becoming a Product Designer, I was an editorial illustrator. Outside of work, you’ll usually find me building things with my hands, or exploring the beaches of my home town, Margate (1 hr from London).
Bookshelf i build
My experience
Product design
5 years
At Meta I led design for compliance and account security initiatives to unblock revenue, grow MAU, and reduce regulatory risk. Aligned cross-functional teams, delivered scalable system-level solutions, and produced specs, prototypes, and workshops. Balanced speed, ambiguity, and stakeholder relationships.
Product design
5 years
At Meta I led design for compliance and account security initiatives to unblock revenue, grow MAU, and reduce regulatory risk. Aligned cross-functional teams, delivered scalable system-level solutions, and produced specs, prototypes, and workshops. Balanced speed, ambiguity, and stakeholder relationships.
Product design
2 years
At Treatwell I owned the final stages of the booking journey, designing checkout and confirmation experiences that improved conversion and customer confidence. Working closely with product, engineering, and data, I used research and experimentation to refine one of the platform's most commercially important flows.
Product design
2 years
At Treatwell I owned the final stages of the booking journey, designing checkout and confirmation experiences that improved conversion and customer confidence. Working closely with product, engineering, and data, I used research and experimentation to refine one of the platform's most commercially important flows.
Product design
1 year
At Beautystack I joined an early-stage startup to bring order to a fast-moving product team. I led design while acting as Product Manager, creating design systems, improving ways of working, and helping the team build with greater speed, consistency, and purpose.
Product design
1 year
At Beautystack I joined an early-stage startup to bring order to a fast-moving product team. I led design while acting as Product Manager, creating design systems, improving ways of working, and helping the team build with greater speed, consistency, and purpose.
Pelican
Product design
2 years
At Pelican Trading I partnered with the founders to shape product strategy and modernise the social trading experience. I established design systems, took features from 0→1, and delivered polished end-to-end experiences while working closely with engineering to ship at startup speed.
Pelican
Product design
2 years
At Pelican Trading I partnered with the founders to shape product strategy and modernise the social trading experience. I established design systems, took features from 0→1, and delivered polished end-to-end experiences while working closely with engineering to ship at startup speed.
Product design
2 years
At Soho House I designed digital experiences across member and customer platforms, helping modernise the brand online. From the public website to the members portal, I simplified journeys, improved bookings, and created premium experiences that matched the quality of the physical spaces.
Product design
2 years
At Soho House I designed digital experiences across member and customer platforms, helping modernise the brand online. From the public website to the members portal, I simplified journeys, improved bookings, and created premium experiences that matched the quality of the physical spaces.
Graphic design
1 year
At Intel I helped the Conceptual Computing team explain emerging technologies through visual storytelling. I transformed complex ideas into clear presentations and narratives that made research accessible to teams across the business.
Graphic design
1 year
At Intel I helped the Conceptual Computing team explain emerging technologies through visual storytelling. I transformed complex ideas into clear presentations and narratives that made research accessible to teams across the business.
Experience design
1 year
At Albam Clothing I worked across every customer touchpoint, from stores and websites to labels, photography, and packaging. My role was to spot opportunities, refine the experience, and help founders maintain a consistently high standard across the brand.
Experience design
1 year
At Albam Clothing I worked across every customer touchpoint, from stores and websites to labels, photography, and packaging. My role was to spot opportunities, refine the experience, and help founders maintain a consistently high standard across the brand.
Embroidery design
6 months
At Alexander McQueen I worked with the embroidery atelier to develop designs for runway collections. Through daily briefs and rapid iteration, I learned the discipline, precision, and craftsmanship required to bring creative vision to life at the highest level.
Embroidery design
6 months
At Alexander McQueen I worked with the embroidery atelier to develop designs for runway collections. Through daily briefs and rapid iteration, I learned the discipline, precision, and craftsmanship required to bring creative vision to life at the highest level.
How I'm using AI
Think faster
I use AI to explore ideas, challenge assumptions, analyse competitors, synthesise research, write documents, and generate multiple directions before refining them through product thinking and user validation.
Think faster
I use AI to explore ideas, challenge assumptions, analyse competitors, synthesise research, write documents, and generate multiple directions before refining them through product thinking and user validation.
Prototype sooner
I turn concepts into high-fidelity, interactive prototypes in hours rather than days, making ideas tangible and easier to test with users and stakeholders.
Prototype sooner
I turn concepts into high-fidelity, interactive prototypes in hours rather than days, making ideas tangible and easier to test with users and stakeholders.
Ship collaboratively
I use AI to build production-ready interfaces and features, working alongside engineers to validate implementation, protect quality, and ship with confidence.
Ship collaboratively
I use AI to build production-ready interfaces and features, working alongside engineers to validate implementation, protect quality, and ship with confidence.
radiator cover and window seat i built
How I work
Discover & validate
Discover & validate
Think strategically
Think strategically
Design systematically
Design systematically
Accelerate with AI
Accelerate with AI
Prototype & test
Prototype & test
Craft obsessively
Craft obsessively
Ship collaboratively
Ship collaboratively
Iterate continuously
Iterate continuously
My values & behaviour
I believe exceptional design isn't just about pixels or aesthetics. Its how you approach strategic problem-solving, and cross-functional leadership.
Be useful
I strive to make a positive impact in the lives of others by using my skills, talents, and resources to create value and contribute to the greater good.
Be useful
I strive to make a positive impact in the lives of others by using my skills, talents, and resources to create value and contribute to the greater good.
Collaboration is key
I believe that together is stronger, and I foster open communication, active listening, and mutual respect in all my relationships, whether personal or professional, to achieve common goals and learn from each other's strengths.
Collaboration is key
I believe that together is stronger, and I foster open communication, active listening, and mutual respect in all my relationships, whether personal or professional, to achieve common goals and learn from each other's strengths.
Be a role model
I take ownership of my actions and behavior, recognizing that I have the power to inspire and influence others, and I strive to set a positive example by living with integrity, empathy, and kindness.
Be a role model
I take ownership of my actions and behavior, recognizing that I have the power to inspire and influence others, and I strive to set a positive example by living with integrity, empathy, and kindness.
Celebrate milestones
I find joy and satisfaction in seeing projects through to completion, taking pride in my work, and celebrating the sense of accomplishment that comes from bringing ideas to life and making a tangible impact.
Celebrate milestones
I find joy and satisfaction in seeing projects through to completion, taking pride in my work, and celebrating the sense of accomplishment that comes from bringing ideas to life and making a tangible impact.
Grow yourself
I am committed to continuous learning, self-reflection, and improvement, embracing challenges as opportunities for growth, and celebrating progress along the way to become the best version of myself.
Grow yourself
I am committed to continuous learning, self-reflection, and improvement, embracing challenges as opportunities for growth, and celebrating progress along the way to become the best version of myself.
Enjoy down time
I prioritize time for relaxation, recreation, and rejuvenation, recognizing that taking care of my physical, mental, and emotional well-being is essential to living a happy, healthy, and balanced life.
Enjoy down time
I prioritize time for relaxation, recreation, and rejuvenation, recognizing that taking care of my physical, mental, and emotional well-being is essential to living a happy, healthy, and balanced life.
Garden fence and block paving patio i built